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The high volume of pins in each board makes it more likely that someone will follow it, find it and enjoy browsing through it. Each board includes a main image that has the category name written on it such as ‘swim.’Įach board includes hundreds or thousands of products. Forever 21 has boards for all the types of products they sell from activewear to home. With over 450,000 followers, the brand surely understands how Pinterest works. Selling on Pinterest Example : Forever 21 is one of the most popular brands on Pinterest. For social media marketers, it’s a paradise. It’s the second highest source of referral traffic (5%) for Shopify store owners. The best part about Pinterest is that 83% of people would rather follow their favorite brands instead of celebrities on Pinterest. Product pins are quite popular on Pinterest, with users pinning about 2 million product pins each day. A sweeping majority of active pinners have planned (93%) and made (83%) purchases because of Pinterest. Pinterest has 2 billion monthly idea searches showcasing how much of a powerhouse the platform is. With over 3 00 million monthly active users, Pinterest proves to be a great place to market your brand.